Gianna Prescott — fashion creative and consultant

03 / About

Gianna Prescott

Born into the atmosphere of my mother's fashion atelier in Istanbul, my foundation in textiles, construction, and garment flow began early. That instinct for storytelling through clothing evolved during my Bachelor's degree in Performing Arts, where I spent years conceptualizing and building stage wardrobes ranging from intricate historical garments to avant-garde contemporary costumes.

After relocating to the United States and pursuing my MBA, I launched an e-commerce brand specialising in festival, bohemian, and western fashion. Building a brand from the ground up shifted my focus toward the transformative power of styling, defining how a brand or individual communicates visually before saying a word.

Today, my work sits at the intersection of high-fashion curation and creative identity. On the individual side, I style clients and artists for everything from daily wardrobe edits to red carpet appearances and stage performances. On the commercial side, I partner with international brands — particularly Turkish labels establishing a U.S. presence — to shape their visual landscape. Moving beyond traditional operations, I focus on building cohesive collection edits for buyers, directing e-commerce and editorial imagery, and staging high-impact trade show environments across the country.

I don't design garments; I define style identity through precise selection, assembly, and visual direction.

Core Expertise

Creative & Individual Styling

Celebrity & Performance Styling

Stage presence, red carpet appearances, and video/editorial styling for artists.

Personal Style Identity

Tailored everyday wardrobe curation, event-specific styling, and image consulting.

Collection Curation

Selecting and assembling pieces into high-fashion seasonal edits and lookbooks.

Brand Imagery & Spatial Styling

Creative Localisation

Adapting international garment lines to align with the visual expectations of the U.S. market.

E-Commerce & Editorial Direction

Shaping the visual flow, mood, and aesthetic presentation for digital storefronts and campaigns.

Trade Show & Spatial Presentation

Visual merchandising, display design, and live-event brand staging across the U.S.